Spend Less DOM by Adding a Home Stager to the Real Estate Team
Spend Less DOM by Adding a Home Stager to the Real Estate Team
By Tori Toth
To take a home from listing to closing involves a lot of details that can end up challenging the home's value and how long the home will be on the market, if Realtors are not prepared for the unexpected. This process requires a team of qualified real estate related professionals that can help create win-win situations for Realtors and their clients.
Many Realtors have home inspectors, appraisers, mortgage lenders, contractors and painters on their list of vendor referrals to help land that well-earned check in their hands. Your package should include as many vendors as possible because it will broaden your own relationships and may convince the homeowner that they would be better off with a real estate professional running the show. When issues arise these teammates give Realtors the opportunity to have control over the situation, showcasing them as a problem solving agent. Having a home stager on the team is no different.
While there are several opinions on home staging from avid supporters to skeptics who feel they can sell listings regardless of how they show,” the statistics speak for themselves. The home staging industry conducts national surveys, many times home staging companies will keep track of their progress. Our company, Stylish Stagers, Inc. can sell a home on average 77 days after staging. Those same homes sat on the market on average 231 days prior to staging. That's 67% less time on market. Spending less days on the market boosts sellers confidence and instantly makes the Realtor an expert. Home staging is quickly becoming a powerful marketing tool that make homes sell faster and for many times more money. Here are a few reasons why you should consider adding a home stager to vendor referral list.
1. Value added service - By including a home staging consultation with each of your listings, you are automatically adding value to your clients' experience. Stay a step ahead of your competition; if you don't include staging as part of your services, your competitors will.
2. Generate immediate interest Online - More than 80% of buyers begin their search on the internet. Staged properties shine among the listings and automatically generate lots of interest. Take a look at the current listings online, are the photos attracting buyers by showcasing the home's positive features, or are they dark, cluttered, and misrepresenting the space.
3. Prevent price reductions - When properties don't move, the first step is likely a price reduction which can cut the cost by thousands of dollars. The cost of staging is a fraction of a price reduction and home staging can actually save the homeowner money or even increase the value of the home.
4. Avoid awkward conversations - Let a home stager have the delicate conversation with clients about packing up their porcelain doll or unicorn collection. People are very proud of their homes and their collections. Professional home stagers know how to have these conversations without offending sellers. As an outsider coming in as an expert on showcasing properties, we do the dirty work for you.
5. Maintain & build an image and reputation - Staged properties photograph beautifully and practically market themselves online. By ensuring each listing shines online; potential clients will surely notice the Realtor's listings are pristine and sell quickly, which will automatically prompt them to call when its time to sell.
6. Understand EXACTLY what home staging is - Many people are under the impression staging involves a team of contractors, a truck full of rental furniture and the lives of the home owners be turned upside down until their under contract. Many times that's not the case, home stagers use existing belongings, often times just re-arranging furniture and accessories and pre-packing items to be stored while the home is on the market.
By taking the time to focus on building partner relationships, the Realtor will have the opportunity to receive referrals from these vendors. Often For Sale By Owners will contact a home staging company to utilize its services without listing with a Realtor. Home stagers know the importance a Realtor's role is in the selling process and can suggest the FSBO obtain a Realtor, of course one they refer.
When trying to obtain a listing from a FSBO, offering them vendors will create additional value for the homeowner. Any value an agent adds will make it more likely that they will list with you, versus the competition. To provide the best benefit to home buyers and home sellers, find a support group of real estate professionals that mimic your high standards and expectations to ensure clients get the same quality service.
Home staging ny
By Tori Toth
To take a home from listing to closing involves a lot of details that can end up challenging the home's value and how long the home will be on the market, if Realtors are not prepared for the unexpected. This process requires a team of qualified real estate related professionals that can help create win-win situations for Realtors and their clients.
Many Realtors have home inspectors, appraisers, mortgage lenders, contractors and painters on their list of vendor referrals to help land that well-earned check in their hands. Your package should include as many vendors as possible because it will broaden your own relationships and may convince the homeowner that they would be better off with a real estate professional running the show. When issues arise these teammates give Realtors the opportunity to have control over the situation, showcasing them as a problem solving agent. Having a home stager on the team is no different.
While there are several opinions on home staging from avid supporters to skeptics who feel they can sell listings regardless of how they show,” the statistics speak for themselves. The home staging industry conducts national surveys, many times home staging companies will keep track of their progress. Our company, Stylish Stagers, Inc. can sell a home on average 77 days after staging. Those same homes sat on the market on average 231 days prior to staging. That's 67% less time on market. Spending less days on the market boosts sellers confidence and instantly makes the Realtor an expert. Home staging is quickly becoming a powerful marketing tool that make homes sell faster and for many times more money. Here are a few reasons why you should consider adding a home stager to vendor referral list.
1. Value added service - By including a home staging consultation with each of your listings, you are automatically adding value to your clients' experience. Stay a step ahead of your competition; if you don't include staging as part of your services, your competitors will.
2. Generate immediate interest Online - More than 80% of buyers begin their search on the internet. Staged properties shine among the listings and automatically generate lots of interest. Take a look at the current listings online, are the photos attracting buyers by showcasing the home's positive features, or are they dark, cluttered, and misrepresenting the space.
3. Prevent price reductions - When properties don't move, the first step is likely a price reduction which can cut the cost by thousands of dollars. The cost of staging is a fraction of a price reduction and home staging can actually save the homeowner money or even increase the value of the home.
4. Avoid awkward conversations - Let a home stager have the delicate conversation with clients about packing up their porcelain doll or unicorn collection. People are very proud of their homes and their collections. Professional home stagers know how to have these conversations without offending sellers. As an outsider coming in as an expert on showcasing properties, we do the dirty work for you.
5. Maintain & build an image and reputation - Staged properties photograph beautifully and practically market themselves online. By ensuring each listing shines online; potential clients will surely notice the Realtor's listings are pristine and sell quickly, which will automatically prompt them to call when its time to sell.
6. Understand EXACTLY what home staging is - Many people are under the impression staging involves a team of contractors, a truck full of rental furniture and the lives of the home owners be turned upside down until their under contract. Many times that's not the case, home stagers use existing belongings, often times just re-arranging furniture and accessories and pre-packing items to be stored while the home is on the market.
By taking the time to focus on building partner relationships, the Realtor will have the opportunity to receive referrals from these vendors. Often For Sale By Owners will contact a home staging company to utilize its services without listing with a Realtor. Home stagers know the importance a Realtor's role is in the selling process and can suggest the FSBO obtain a Realtor, of course one they refer.
When trying to obtain a listing from a FSBO, offering them vendors will create additional value for the homeowner. Any value an agent adds will make it more likely that they will list with you, versus the competition. To provide the best benefit to home buyers and home sellers, find a support group of real estate professionals that mimic your high standards and expectations to ensure clients get the same quality service.
Home staging ny
stylishstagers - 1. Jun, 20:01
